New Edition: State of Commerce Advertising 1/2024
The exclusive report for decision makers of the industry

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One year of
Connecting growth.
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our story
our mission

Your global one-stop provider for Commerce Advertising

mrge is the leading Commerce Advertising platform that merges smart tools, technologies, and formats to place activating campaign messages where they have the strongest impact on the customer journey: close to or within the content. With relevant information in the right context, at the right time, everybody wins – publishers, advertisers, and users. mrge stands for brand and performance safety through quality traffic.
Our Mission
Size matters: one platform to connect all players
Our Commerce Advertising Suite incorporates best-in-class solutions in commerce content, performance marketing and affiliate marketing. This includes a wide offering for both editorial as well as performance publishers, CPA as well as CPC billing models, APIs as well as turnkey solutions, and quality traffic. But above all, we offer one thing: growth! Increased revenue for publishers. Increased sales for advertisers.

100+
networks
55,000+
advertisers
5,500+
publishers

Commerce Advertising gets you closer

People don’t only shop online. They get information online, compare products, prices and deals online. And they make their purchase decisions online. With Commerce Advertising you are right there with them. Commerce Advertising gets you closer to consumers than ever before: closer to the customer journey, to user’ interests, to relevant content - and closer to the final purchase.

State of Commerce Advertising 1/2024

The exclusive report for decision makers of the industry
Get results

New tech.
New alliances.
New business.

Products and services

Grow your business with
Commerce Advertising

Grow your business with
Commerce Advertising

For publishers

Make your content more valuable, maximize web monetization, and generate additional revenue with the mrge Commerce Advertising Suite – all the opportunities on one platform.
Unique content monetization tools
The biggest global pool of advertiser campaigns featuring superior brands
Innovative advertising formats and content options to create marketable environments

For advertisers

The mrge Commerce Advertising Suite offers a gigantic range of marketing options to help maximize your advertising efficiency, performance, and online sales through reach and quality traffic.
Innovative as well as tried-and-tested advertising formats
Premium publishers offering top-drawer content
Performance packages with extensive reach advertising
our mission

Merging our strengths to maximize your growth.

At mrge, success is created by the joint efforts of our specialist entities: Our expert companies synergize to supply advertisers and publishers with the most relevant, efficient, and powerful Commerce Advertising solutions – along the whole value chain: from commerce content to performance and affiliate marketing, from top brand advertisers to premium publishers, from CPA to CPC billing models. mrge is backed by trusted private equity investment group Waterland and its EUR 9 billion of investor commitment.
Focusing on premium publishers with influential traffic
digidip is an award-winning global network for content and performance analytics, and a market leader in premium content monetization.
visit website
Focusing on product recommendation solutions
shopping24 develops tailored e-commerce solutions for product recommendations in shopping-related environments: e.g. product search engines, shopping portals, and white-label solutions.
visit website
Focusing on CPC
performance marketing
SourceKnowledge is an advertising network that helps performance marketers and e-retailers drive revenue outside of Google, Facebook, and Amazon and offers publishers advanced tools for content monetization.
visit website
Focusing on high reach and performance
Yieldkit is a technology platform for performance and affiliate marketing connecting content and commerce – using innovative machine-learning technology to make powerful matches.
visit website
We keep growing
mrge is on a growth course. It’s our vision to create the world’s most profitable connection between advertisers and publishers – and further acquisitions are already underway.
Stay tuned!
Focusing on premium publishers with influential traffic
digidip is an award-winning global network for content and performance analytics, and a market leader in premium content monetization.
visit website
Focusing on product recommendation solutions
shopping24 develops tailored e-commerce solutions for product recommendations in shopping-related environments: e.g. product search engines, shopping portals, and white-label solutions.
visit website
Focusing on CPC
performance marketing
SourceKnowledge is an advertising network that helps performance marketers and e-retailers drive revenue outside of Google, Facebook, and Amazon and offers publishers advanced tools for content monetization.
visit website
Focusing on high reach and performance
Yieldkit is a technology platform for performance and affiliate marketing connecting content and commerce – using innovative machine-learning technology to make powerful matches.
visit website
We keep growing
mrge is on a growth course. It’s our vision to create the world’s most profitable connection between advertisers and publishers – and further acquisitions are already underway.
Stay tuned!

Deeper insights. 
Higher revenue.

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Felix Witte
General Manager / SVP Publishers & Advertisers
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